Media & Brand Usage Guidelines
Discover the ToastiBar brand identity, including our core colors and visual style.
Overview
Build Trust And Boost Sales
At ToastiBar, our mission is to help merchants foster trust and create meaningful connections with their customers. We achieve this by enabling merchants to collect and showcase customer photo, video, and text reviews. This user-generated content is then presented to new shoppers, highlighting the merchant’s reliability and enhancing their credibility.
Making growth simple with AI!
At ToastiBar, we believe in simplifying the complicated. Our goal is to make our tools easy to use and our communication light-hearted and personal.
Ditch the technical jargon and formalities – connect with your customers in a friendly, approachable way.
Avoid corporate language and instead, speak to your audience like a trusted friend, ensuring a more enjoyable and relatable experience for everyone.
Logo
Company Logo
This is our primary logo, and it’s typically the best choice for most uses.
Alternative Horizontal Logos
This is our primary logo. On rare occasions, you might need to use one of these variants:
Alternative Vertical Logos
If you need to place the logo within a square format, please use these vertical variants:
App Icon
This is the main icon design to use for app listings, integrations, and similar applications.
Alternative Icons
This is the main icon. For special cases, you may consider using one of the alternative variants:


COLOR PALETTE
Brand Colors
Here is the list of solid colors used for creating the Brand icon and Brand logo.

#6371C7
100%

#6371C7
100%
Monochrome Colors
These colors are used for standard elements, including text, backgrounds, dividers, and inputs.

#6371C7
50%

#6371C7
100%

#6371C7
200%

#6371C7
300%

#6371C7
400%

#6371C7
500%

#6371C7
600%

#6371C7
700%

#6371C7
800%

#6371C7
900%

#1A1A1A
100%

#FFC3BD
100%

#6371C7
50%

#6371C7
100%

#6371C7
200%

#6371C7
300%

#6371C7
400%

#6371C7
500%

#6371C7
600%

#6371C7
700%

#6371C7
800%

#6371C7
900%

#525255
100%

#00041E
100%
Typography
Font
We use Inter whenever possible, a sans-serif typeface designed for user interfaces. It’s available for free on Google Fonts.
Inter
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz ,.;:+-() / = ? ” # $ % &
General Guidelines
Here are some general guidelines for using ToastiBar’s brand assets. If you have any questions, feel free to ask our team!
Guidelines for Using the “ToastiBar” Name
- Always omit the “.app” except in print media and when including the URL
- General rule: if you can’t link to the website, add “.app” at the end of the name, like the toastibar.app
- Capitalize the “T” & “B” in texts, like this: “Did you know that ToastiBar is the best sales pop-up app?
Things to Avoid
- Avoid using ToastiBar’s brand assets in a manner that could imply a partnership, sponsorship, or endorsement from ToastiBar unless you are officially recognized as a partner.
- Do not incorporate these assets into the name of your own product or service.
- Do not modify or alter any brand assets.
- Avoid incorporating the brand assets, or anything that could be confusingly similar, into your trademarks, domain names, logos, or other related content.
- Don’t use the brand assets in merchandise or other products such as clothing, hats, or mugs.
- Avoid using trademarks, domain names, logos, or other content that might mimic or be confused with ToastiBar.
Do Not Alter Logo Without Permission
To maintain consistent brand recognition, please avoid modifying our logo without prior permission from our team.
This ensures our brand’s integrity while allowing for creativity in other areas.

Do not alter the gradient

Avoid Stretching

Do not add effects

Do not change the font

Do not rotate

Do not use a different color
Do Not Alter Icon Without Permission
To maintain consistent brand recognition, please avoid modifying our Icon without prior permission from our team.
This ensures our brand’s integrity while allowing for creativity in other areas.
Do not alter the gradient
Avoid Stretching
Do not add effects
Do not change the font
Do not rotate
Do not use a different color
Access the ToastiBar Branding Kit
Download our complete collection of logo vectors and PNG files to get everything you need for consistent branding.
Get Started Quickly
A maximum of shoppers are influenced by real-time notifications. Ensure your sales popups grab their attention and drive conversions with ease.
